Upcoming Webinar

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Solutions to The Biggest Challenges Your Brand Will Face Next Year

Tuesday, December 13 & Thursday, December 15

2 days. 6 panels. 20+ Experts.

Honest Co
eComEngine Logo
Jungle Scout Logo
Klaviyo Logo
Black Crow Logo
Justuno Logo
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AdQuick Logo
Chalice
Honest Co
eComEngine Logo
Jungle Scout Logo
Klaviyo Logo
Black Crow Logo
Justuno Logo
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AdQuick Logo
Chalice

Digital Marketing, 2023 Style.

Our biggest event of the year will answer your most pressing questions – and help you prepare for what’s to come in 2023.

There are lots of challenges and competing priorities to navigate right now. Here are a few: using zero- and first-party data, converting audiences into customers, keeping up with ever-changing social media performance, ensuring that each of your ad dollars is spent efficiently.

The good news is that our experts and partners are weighing in on everything you need to know now to be ready for 2023. Join us across two jam-packed days. This is one you won’t want to miss.

What You’ll Learn

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The biggest digital marketing trends our experts are spotting across the industry – and how your brand can put them into practice
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Our predictions for what’s to come for 2023 and how you can prepare now
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Answers to the most pressing questions we’ve gotten from brands all year
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Strategies you can implement across all marketing channels to accelerate performance

Agenda

Day 1 – Tuesday, December 13

How Do I Prepare for What’s Next in 2023?

10am PT/1pm ET

How do you prepare for what’s next in 2023? Join us for an Honest discussion (pun intended) on consumer sentiment, the shifting consumer landscape, and how to win.

During this candid talk, we are joined in conversation by Tinuiti client and award-winning baby and beauty store, The Honest Company. Together, we will dive into how Honest has navigated retail challenges and pivoted through the ever-changing retail landscape to continue to reach its ideal customers.

Meghan Crowley

Meghan Crowley

Director, Client Strategy

Tinuiti

Erin Thoensen

Erin Thoensen

Vice President, General Manager Baby + Home

Honest Co

How Do I Diversify My Presence Online and Get My Brand in Front of More People?

11am PT/2pm ET

Consumer consumption patterns are changing and meeting people where they are is more imperative than ever.

Tinuiti’s marketplaces experts will be joined by our partners from the Amazon seller tools company, eComEngine, and the leading all-in-one platform for selling on Amazon, Jungle Scout. We’ll share brand strategy and forecasting tips for how to nurture your customers and convert leads. We’ll also dive into supply chain restraints, how to optimize delivery systems, opportunities to take advantage of on Amazon, and more.

Elizabeth Marsten

Elizabeth Marsten

Senior Director, Marketplaces

Tinuiti

Pat Petriello

Pat Petriello

Director, Amazon Strategy

Tinuiti

Mike Wojciechowski

Mike Wojciechowski

Senior Director, Shoppable Media

Tinuiti

Colleen Quattlebaum

Colleen Quattlebaum

Director of Marketing

eComEngine Logo

 

Jake Zaratsian

Jake Zaratsian

Ecommerce Training Expert

Jungle Scout Logo

How Do I Effectively Use My Data, Especially Now That Signal Loss Is More Prevalent?

12pm PT/3pm ET

Signal loss isn’t coming. It’s here. And understanding how to use data properly across your customer Lifecycle is more crucial than ever before.

During this session, hear from Tinuiti’s in-house experts alongside our partners from marketing automation platform, Klaviyo, and the world’s leading data activation platform, Hightouch. We’ll cover best practices for data strategy to adapt to the current privacy-by-default landscape. You don’t want to miss these valuable tips to help you navigate the landscape going into next year.

Liz Emery

Liz Emery

VP, Mobile + Ad Tech

Tinuiti

Leah Lloyd

Leah Lloyd

Group Director of Lifecycle Marketing

Tinuiti

Ben Frutos

Ben Frutos

Lifecycle Marketing Director

Klaviyo Logo

Alec Haase

Alec Haase

Product & Marketing Lead

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Agenda

Day 2 – Thursday, December 15

How Can Social Perform Now That Content Is Changing?

10am PT/1pm ET

The playbook for the type of content that performs best on social channels has been upended. Our Paid Social experts are joined by our partner at plug-and-play machine-learning platform, Black Crow, in this panel discussion.

We’ll dive into how to overcome a lack of creative resources, how to incorporate macro- and micro- influencers, and how to develop a comprehensive social strategy that performs. Tune in to learn best practices for leveraging platforms, data, and more.

Avi Ben-Zvi

Avi Ben-Zvi

VP, Paid Social

Tinuiti

Dimond Gooden

Dimond Gooden

Associate Director, Paid Social

Tinuiti

Richard Harris

Richard Harris

CEO

Black Crow Logo

How Do I Reach New Customers and Convert Audiences Into Customers?

11am PT/2pm ET

In the challenging economic climate, brands are facing more pressure than ever to reach new customers – and to do so in a way that is budget-efficient.

In this session, join Tinuiti and our Streaming agency, Bliss Point Media, alongside our partners from custom algorithm platform, Chalice, and out-of-home advertising platform, Ad Quick. You’ll learn ways to maximize your ROI by filling the funnel. We’ll also cover solutions for overcoming common measurement challenges, audience targeting, and cookie deprecation.

Kolin Kleveno

Kolin Kleveno

SVP of Addressable Media

Tinuiti

Geoff Litwer

Geoff Litwer

VP, Programmatic + Display

Tinuiti

Shane Sabran

Shane Sabran

VP of Client Strategy and Analytics

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Ali Manning

Ali Manning

COO

Chalice

Adam Singer

Adam Singer

VP Marketing

AdQuick Logo

How Can I Be More Efficient With My Budget and Maximize the ROI of Each Dollar?

12pm PT/3pm ET

With economic uncertainty, it’s more critical than ever to ensure that each and every dollar of ad spend drives performance.

In this session, Tinuiti’s CRO experts will talk with our partners from conversion marketing and analytics platform, Justuno, and experience optimization platform, VWO, about how to efficiently convert customers, tools to leverage and how to get ahead. Enter 2023 with confidence by joining this informative session.

Kendall Giglio

Kendall Giglio

VP, Web Solutions

Tinuiti

Felicia Choi

Felicia Choi

Associate Director, CRO

Tinuiti

Steph Carcamo

Steph Carcamo

Customer Experience and Support Operations Manager

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Rohit Dey

Rohit Dey

Director of Sales

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