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Insights & Advertising on the Growing Instacart Marketplace
Staying Ahead in 2021
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Some topics we discussed:
- How Instacart advertising works
- Instacart ad types and promotions
- Why Instacart should be part of your promotional strategy
- Latest digital shelf insights & trends from Instacart
- What to expect in Q4 on Instacart & how to capture demand
America’s shopping habits were changing in the wake of COVID-19. With 57% of the grocery ecommerce market and order volume up by as much as 500% in 2020, Instacart has emerged as an undisputed opportunity for brands to acquire and retain grocery and CPG shoppers.If you are in store at a participating retailer, then an Instacart Ads program should be part of your media strategy. Join Tinuiti and Instacart as we dig into the top trends dominating 2020 and unpack the latest insights across our digital aisles. We’ll also breakdown Instacart ads, how they work, and the different Instacart ad campaigns you can launch to reach grocery shoppers.
Our Speakers
Elizabeth Marsten
Senior Director, Strategic Marketplace Services
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Amanda Campos
Senior Insights Manager