by Emily Sullivan | Feb 3, 2023 | Amazon & Marketplaces
Amazon’s FBA program is a tremendous asset for brands who sell products on the platform. With FBA, retailers can outsource the heavy lifting of logistics such as warehousing, fulfillment, and distribution for a fee. In the last few years, sellers have expressed the need for more capacity, predictability, and control over their inventory. Amazon’s recent […]
by Emily Sullivan | Jan 13, 2023 | Paid Search
It seems that the only constant is change when it comes to Google, and that sentiment certainly rings true as we take on 2023. The search landscape is constantly evolving and Google is finding new ways to drive business growth during times of uncertainty and to help businesses build more durable Google Ads strategies. In […]
by Emily Sullivan | Jan 12, 2023 | Amazon & Marketplaces
Ready to grow your DTC store and give customers more of what they want? If so, it’s time to add ‘Buy with Prime’ to your ecommerce site. Launched in April 2022, this Amazon offering allows merchants to easily offer the Prime shopping experience to customers. But how does it work? In this post, we’ll cover […]
by Emily Sullivan | Jan 10, 2023 | Instacart
Through deals and coupons, Instacart has saved consumers more than $700 million in 2022. As we dive into 2023, the leading grocery technology company in North America has big plans to help consumers save even more while also helping CPGs generate sales. Instacart recently announced an advertising solution that helps both sellers and consumers called […]
by Emily Sullivan | Dec 22, 2022 | Paid Social
The social world moves fast and with all that’s happened in 2022, including economic headwinds and uncertainty of consumer demand, it’s time to keep your head on a swivel as we move into 2023. Trends are constantly changing, new platforms are emerging, and the competition is picking up… is your brand ready? We’ll help get […]