2013 Mobile traffic for the Holiday shopping weekend increased 29% for online retailers this year, with a 17% increase in revenue and 2.78% conversion rate.
Mobile traffic on cyber Monday has grown 550% according to this mobile study:
2013 Mobile Performance
- Mobile Traffic Increased: This Q4 shopping weekend mobile traffic accounted for 29.33% of overall traffic for our online retailers
- Mobile Revenue Increased: And 17.08% of overall revenue
- Mobile Traffic Converts Lower than Tablets: Mobile Traffic converts at 2.78% (vs. tablet at 2.16%)