#News: New Google Shopping Feed Specifications

By Tinuiti Team

new-google-shopping-feed-specificationsToday, Google announced that it will be enforcing new Google Merchant Center feed specifications starting September 30th of this year.

So what’s changing? There are a few changes of note:

So nothing too major here. But of course, your PLA performance depends on the compliance of your feed. It will be key to pay close attention to the new character limits as they come out so that you’re not dealing with feed issues heading into Q4.

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