What Happened to Facebook Retargeting Performance in California?
If you've been active in Facebook marketing circles recently, you might have noticed concerns around unexpected performance dips for retargeting...
Amazon Product Video Metrics Now Available to Vendors and Sellers
As of now, brands selling on Amazon have access to metrics for videos (located next to the images on their product detail pages). This is a pretty...
Google AMP: The Sexiest Capability in Email Since Dynamic Content
This post was authored by Austin Atwood, Senior CRM & Email Specialist at Tinuiti and Lizzie Nirenberg, Partner Marketing Manager at Klaviyo....
CRO Best Practices: The 2020 Guide
When starting with your conversion rate optimization program, it is important to see where the low-hanging fruit opportunities are on your site to...
Managing Your Email Strategy Through the Coronavirus
As new developments emerge about the coronavirus outbreak daily, companies around the world are preparing for the impact on their businesses. We’re...
International Women’s Day: Tinuiti Talks About Gender Equality
International Women’s Day is a great opportunity to celebrate women-owned businesses, or female leaders/employees and their impactful roles in a...
Amazon ACoS: Your Key to Amazon Advertising & Sales Efficiency
Understanding your Amazon ACoS (advertising cost of sales) is the first step to determining the efficiency of your Amazon advertising campaigns...
Google App Campaigns (Google AC): How-to & 5 Expert Strategies
Google App Campaigns (formerly Universal App Campaigns, or UAC) are one of the best ways to reach new users with your mobile app. What makes Google...
What Is the Facebook Creative Shop?
The Facebook Creative Shop helps major brands — think Ford, Toyota, Sprint, and Budweiser — as well as agencies — Droga5, 360i, and R/GA — develop...
Leveraging Email Audiences Across Channels
When it comes to e-commerce, your email audience is a great marketing asset. You can send retargeting emails based on which products your customers...
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