ECAP: The Weekly Ecommerce News Recap, October 1 – 7, 2012

By Tinuiti Team

From the CPC Strategy Blog:

How To Evaluate New Marketing Channels

6 Ways Business Owners Can Save Time

3 Advanced Tools For Ecommerce SEO

Ecommerce Systems 101

Google Shopping Catalogs?

Ecommerce: Profit or Revenue? [Video Lesson]

Winning The Buy Box On Amazon

Ecommerce News From Around The Web:

Comparison Shopping Marketing:

Google Gears Up To Recruit Merchants For Pay-For-Play Shopping In Advance Of Holiday Season – SearchEngineLand

Local Marketing:

Study: 43 Percent Of Total Google Search Queries Are Local – SearchEngineLand


Changes in AdWords Reports – Google Ads Developer Blog

Managing Management Effectively: 5 Amazing Tactics That Can Be Harnessed for Agency or In-House PPC
– Search Engine Watch


Online shoppers, this startup thinks you should be getting your goods faster
– Venture Beat

Content Marketing:

7 Content Strategy Tips to Construct Awesome Product Pages & Boost Sales
– Search Engine Watch


Page Quality, Local & Ranking Changes Top List of 65 Latest Google Search Updates
– Search Engine Watch

Email Marketing:

Thanksgiving emerges as a major e-mail marketing day – InternetRetailer

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