When you get the call, do you get the sale? A converted call can be defined as a call which ultimately results in a sale. In the infographic below are the elements of a converted call.
Converted calls are:
- Polite: employees with “good phone etiquette” converted calls 2x as frequently
- Lengthy: 42% longer than non-converting calls
- Persistent: Customer service representatives asking for the business converted calls 3x as frequently