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How to Engage New-to-Brand Amazon Customers in 2023

What we covered:

The importance of re-engagement on Amazon in bringing back potential leads and converting them into customers.
How Sponsored Brand campaigns can play a key role in your larger Amazon strategy
Why re-engagement is the most cost-effective way to acquire new customers.
How to prepare for 2023 so you can engage new customers faster than your competitors do.

Customer re-engagement is critical to improve your company’s long term value – and costs less than customer acquisition. On Amazon, it requires successfully leveraging tactics like Sponsored Brand campaigns, which can be made easier with the right technology.

In this webinar, watch Tinuiti’s technology and marketplaces experts as they walked through the practical steps to better target new-to-brand customers on Amazon, with concrete examples of how other brands have done it.

Our Speakers

Upendar Garg

Senior Product Manager - MobiusX

Tinuiti

Jessica Shapp

Specialist, Marketplaces