Search Rebranded as eBay Commerce Network

By Tinuiti Team

This March, Ebay announced the merger of and eBay which was slated to launch April 1st.

And since nothing is official until it’s Facebook official, updated its Facebook account to reflect the branding change later that week: Ebay Company Network


What Does the and eBay Merger Mean for Ecommerce Merchants?

The and eBay merger, which was officially announced today, boils down to two things for ecommerce merchants.

1. has been re-branded as eBay Commerce Network.

2. services and campaign management will stay the same.

Check out this FAQ page for more detailed information on the merger with eBay as the eBay Commerce Network.

Merchants and shoppers can also visit the redesigned website to see the eBay Commerce Network re-branding and design. online merchants can also view the modified eBay Commerce Network merchant agreement, user agreement and privacy policy when they login to the new eBay Commerce Network Merchant Center:

New Ebay Commerce Network

Here is a look at the announcement email eBay sent to merchants:

Official Shopping announcement about the Ebay Commerce Network merger

Dear Mary,

I am excited to announce the business (including affiliated websites) has been rebranded as the eBay Commerce Network.

This new name more accurately reflects who we are today. As an eBay company for the past 8 years, we have evolved from our legacy as a comparison shopping site into a robust commerce network. Our strategy and investments are focused on enhancing and scaling this network. Our ultimate goal is to integrate eBay’s powerful assets into our commerce platform to bring you innovative advertising solutions that can help you acquire new customers and grow your business.

The rebrand comes as, Inc. merges into its parent company eBay Inc. effective today. You will notice a new website and branding; however, your campaign and contacts within the company will remain the same. Any agreement you may have with, Inc. has been assigned to eBay Inc. Please login to the Merchant Center to review any applicable updated eBay Commerce Network terms and conditions and review our updated User Agreement and Privacy Policy.

Please refer to this FAQ or contact if you have further questions regarding this reorganization. We look forward to partnering with you as the eBay Commerce Network.

Gautam Thakar
VP, eBay Inc.

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