Must Have Productivity Tools for Digital Marketers
Time Management Tools for Digital Marketers
There are plenty of different time-tracking tools out there, but Yast is one of the best, by far. Its intuitive interface is easy to understand and simple to use, making tracking your time less of a chore and more of a business priority.
For best results, though, don’t just use this tool for business. Use it to track how much time you’re spending on unimportant tasks (e.g. goofing around online or watching TV at home) in order to “split test your life” and become more efficient overall.
Harvest is the time tracking and productivity tool of choice for CPC. It’s a convenient way to organize your day and identify where you can optimize your activies.
Alarmed, a free app for Apple devices, is tool designed to boost external cues.
Like a customizable alarm clock, Alarmed lets you set single and recurring reminders, as well as add custom text, lead time, and snooze features.
It is a time management tool for remote and in-house teams. Marketers can use Time Doctor to analyse how much time is spent on various tasks and stay focused on important tasks avoiding distractions. It can be used to track time on the desktop, mobile and also using chrome app.
Additional Productivity tools for time management:
- Toggle– Time tracking and task management tool
- RescueTime– Tracks time spend per task or activity
- ATracker– Time tracking app with daily reporting
- SlimTimer -Task and time tracking tool with reporting features that export to excel.
Email Tools for Digital Marketers
Below are my top favorite email productivity and organization tools:
Use Sanebox to filter out unwanted emails based on rules you set. If you are an email organization wiz, and or have multiple email rules set up- Sanebox may be unnecessary. Consider these email tips to improve your email productivity overall.
Charlie is a contact preview tool which highlights information about your contacts, their activity, company, and web presence and the web via email.
Charlie is designed to prep you for upcoming meeting with contact briefs but you can also use the tool to get information for networking, sales, etc. My favorite element is the preview for common interests:
Similar email contact preview tool: Rapportive
iPhone app to send notes to your email. Features offline capability, photo attachment and integration with GoodTodo, Evernote, and Remember The Milk (find more task management tools here).
Boomerang is by far my favorite tool of all time. It sync with Gmail to return and pre-schedule emails or threads at a future date or time which you specify.
Boomerang will bring the email thread back to your inbox, making it great for following up with clients, sales contacts and other colleagues if they don’t respond.
It has a free account that offers 10 boomerangs per month and also offer higher-level options from $4.99 to $49.99 monthly.
Additional Productivity tools for email:
- Subject Line Checker
- IsValid– statistical significance calculator)
If you’re working on a writing project that requires your complete focus, you need the WriteMonkey program. Once activated, the tool transforms your computer into a full-screen writing environment that blocks out the distractions of standard computer interfaces.
Not only is it free to use, it’s highly customizable, allowing you to set the color schemes and options that make you as productive as possible.
Chances are you’re already using WordPress for convenient and fast publishing. I recommend you utilize WordPress shortcuts for faster and more productive writing.
Consider also leveraging the Distraction free writing feature when creating articles for a simple, distraction-free interface:
Canva is my go-to image tool for content. I use Canva as both an image creating tool and image editor. Canva makes great graphic design within anyone’s grasp. It has hundreds of pre-designed layouts, elements, fonts and image styles that make it possible to design everything from a great Twitter header to a flyer for your business.
It offers free design elements, but also allows you to buy premium elements piecemeal, for about $1 each (at the moment). It also keeps track of all your designs in your account, so you can re-edit or re-download them as needed.
Other Picture editing tools for better productivity:
- Befunky– Photo editor and collage maker
- PicMonkey- Photo editing, collage and design tool
- Social Image Resizer tool– Resizes and crops images for social profiles
For free stock photo websites, consider these resources.
Gifcam is a screen capture app which has recording functionality. I use gifcam for all of the gif’s I create.
You may also want to consider experimenting with other screen capture and screencast tools including Recordit (Mac, Windows). If you are a windows user, Snippingtool is also a must.
Mind Mapping Tools
Mindmapping tools are integral for visual learners and organizers. If you aren’t a list person (find leading list tools here), mind-mapping can be a convenient and easy to follow way to organize projects and to-dos in an intuitive fashion.
MindMeister is the most commonly known mind mapping tool with functinality for the Web,iOS and Android. MindMeister is convenient n that it has collaboration, task management, integration as well as the ability to export,publish and present mind maps.
Other mind mapping tools for better productivity:
- Bubbl.us-Mind mapping tool designed for brainstorming ease An online tool to facilitate brainstorming
- Gliffy – Flowchart and mind map creation
- Poplet – Project planning, brainstorming, curation, and sharing tool
- MindNode – Mind mapping app for brainstorming and organization on Mac or iPhone
- Mindomo – Dorky min mapping and online brainstorming solution
- SpiderScribe Mind mapping and brainstorming tool with integration for files, calendar events and ideas
- Maptini – Collaborative mind map building tool for iPad and iPhone
Not feeling quite productive yet? Check out other time-saving tools for digital marketers.